One system, three ways to work with us.
We install and run a predictable pipeline system for B2B companies that already spend on marketing but can't turn it into qualified sales conversations. Every engagement starts with the Growth Audit — here's how the three tiers compare.
Growth Audit
$500–$1,500
One-time diagnostic
- A written audit of your current acquisition system
- A short walkthrough call to go through the findings
- A clear, prioritized fix list — whether you hire us next or not
Credited toward Install + Run if you move forward within 30 days.
The Pipeline Engine
$12k–$25k Install
Then $4k–$8k/mo to Run it
- Paid campaigns on your primary 1–2 channels
- Landing pages & lead capture
- Tracking & attribution
- Basic nurture sequence
- Monthly reporting
Install is a fixed 60–90 day project. Run is the ongoing monthly retainer.
Fractional Head of Growth
$8k–$15k /mo
Embedded leadership
- Full ownership of the pipeline number, not just execution
- A seat in your leadership/strategy conversations
- Same Pipeline Engine infrastructure, directed by an accountable operator
The right fit once you need someone owning the number, not just running campaigns.
Not sure which one fits?
Start with the Growth Audit. It's a paid diagnostic, not a sales call — you'll leave with a concrete plan and a clear recommendation on whether Install + Run or Fractional is the right next step, or whether it isn't the right time at all.
Pricing FAQ.
Is the Growth Audit fee really credited toward Install + Run?
Yes — if you move into Install + Run within 30 days of the Audit, the full Audit fee is credited toward the Install price. If you don't move forward, you keep the findings either way.
Can we go straight to Install + Run without an Audit?
Most engagements start with the Audit because it tells us — and you — exactly what needs to be built and whether it's a fit. In some cases, if we've already worked together or your setup is well understood, we'll scope Install + Run directly. Ask us on a call.
What's not included in Install + Run?
Full SEO/content engines, complete RevOps/CRM builds, sales hiring, brand or full website redesigns, organic social management, and PR are outside scope. We'll quote those as add-ons or point you to who's great at them — see the Pipeline Engine page for the full scope breakdown.
How is Fractional Head of Growth priced differently from Install + Run?
Fractional is embedded leadership at a monthly rate — you're getting ownership of the growth number and a seat in strategy conversations, not just campaign execution. It runs on the same underlying system as the Pipeline Engine.